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Take Your Small Business to the Next Level
Your business may be small. But it can still be mighty.
This site provides an invaluable wealth of information to help you grow your brand & business. It’s FREE information for the taking. Yes, we have personal one on one sessions and courses, but in the meantime please benefit from these free, no obligation tips and tutorials and know our goal is to help small businesses everywhere!
Need media created or strategy guidance?
Tim McLarty provides responsibly priced design and strategy solutions including Instagram, Linked in and Facebook to find the look and messaging that takes your business or personal brand to the next level.
Consider:
- A customized wordpress website you can easily update yourself.
- Video (explainer, presentation or education) or Photography.
- A graphics package that includes items like email signatures
- Strategy sessions to help create & choose advertising and business messaging.
- Content / Blog programs.
- Instagram, Linked In, Facebook targeting.
And more.
Tim McLarty
Creative Director Ontrack Communications
Tim McLarty has over 20 years of media creation and strategy experience having produced thousands of commercials and websites through Ontrack Communications for clients ranging from national banks to small home businesses. His background includes 17 years in radio as a copywriter and on-air host, 9 years as a professor of communications at Humber College and filmmaker. He also produces the podcasts The Lazy Actor and BrandScience.
His recent short, Thumbs Down was chosen to compete in the Toronto Short Film Festival. Tim helps helps businesses and individuals find and create their best stories to help achieve their goals.
Outside of work Tim is an avid cyclist and patiently (very patiently) waits for the day the Maple Leafs hoist the Stanley Cup.
Why I Became a WordPress Expert
The simple answer? It works incredibly well for small businesses who want to create and publish their own content. And in digital marketing content is king
WordPress was started as a blogging platform back in 2003. The founders improved the platform over the years, and turned it into a foundation in 2010 to guarantee its continuation with contributions from developers all over the world.
Since WordPress is a free platform with templates all ready to go, millions have adopted WordPress as the framework to build and maintain their sites. Developers have created plugins which enable tech challenged users the benefit of advanced features previously requiring a lot of expensive hand-coded solutions. Thousands of custom themes have been created, and users love the WYSIWYG ease of creating their own content.
The internet, and Google of course, love fresh, useful content.
And because WordPress makes it simple to publish this content, it has been adopted by small and large businesses alike across the globe. Microsoft, Sony, The New York Times, and Disney use wordpress alongside small SOHO business owners.
And custom themes provide for a level of design that makes any company, any size, look like a Goliath in the land of Davids.
Best of all, you own your data. With a simple export of your content you can move your entire site to a new host the same day.
I provide packages with training for the ultimate DIY solution, or monthly maintenance packages where I do all the changes and oversee the security and integrity of your website.
Tell us a bit about you
Clients
Here are some happy clients. SOHO to major banks.
